Celton Manx | Investing in the community | Oct 2021

Celton Manx has invested more than £1million in local social responsibility initiatives.

Date: Tuesday 12 October 2021

‘For us, investing in the community isn’t simply “the right thing to do” it’s about putting something back into the island where we have chosen to headquarter our business and which we are proud to call “home”,’ said Mr Mummery.

He continued: ‘One of the main pillars of our corporate social responsibility strategy is to support some of the more “under the radar” third-sector and voluntary agencies that have only limited resources for achieving their goals. These past 18 months have brought into sharp focus how such organisations have not only had to manage the impact of a global pandemic but also adapt to harsh new economic realities, as businesses and private individuals faced with financial uncertainties, must review their charitable giving priorities.

‘In providing our wide range of support – be it financial or practical – we are always mindful of the social return opportunities that can be unlocked and be of very real benefit to the community. In so doing, we have been privileged to gain an insight into some of the truly transformational work local good causes are achieving, despite relentless pressures on their budgets.’

Event sponsorship

Douglas fireworks

In tandem with its social action programme, Celton Manx is well known for its long-standing sponsorship of one of the island’s largest community events, the Douglas fireworks display.

Mr Mummery explained: ‘In recognition of the warmth of welcome the Isle of Man has extended to our business, Celton Manx is pleased to sponsor the public fireworks display on Douglas beach, organised by Douglas Borough Council and which regularly draws in excess of 5,000 spectators.

‘2021 will be the 10th year when we will have sponsored this perennially popular event, which will take place on Friday November 5. From the outset we took the decision to sponsor the event because it attracts people from all over the island to Douglas, so had the power to benefit local businesses - in particular those allied to the hospitality industry - at a time of difficult trading conditions. Our decision was clearly prescient, given the encouraging reports of increased town-centre footfall on the evenings when the fireworks displays have taken place and I am sure this year will be no exception.’

Mike Henthorn Cruse Memorial Golf Day

2021 saw the 10th year in succession when Celton Manx sponsored the Cruse Bereavement Care Isle of Man’s annual golf day. The event was renamed the Mike Henthorn Cruse Memorial Golf Day in 2016 in memory of one of the island’s leading and most respected figures in the business community who died in 2015 and had been a vice-chairman of the charity.

Mr Mummery said: ‘It’s long been a privilege and a pleasure for Celton Manx to be associated with Cruse and its annual golf day. As charities struggle with the impact of Covid on their service provision and finances it has been encouraging to learn that Cruse is successfully navigating a path through the pandemic and delivering consistently dedicated care under challenging circumstances.’

Leeds United sponsorship

In August 2020 Celton Manx signed a multi-year partnership with Leeds United football club.

The sponsorship agreement is the largest commercial deal in the club’s history. At the signing, Leeds United executive director Paull Bell said he had been ‘very impressed’ by the ‘experience and proactive way’ Celton Manx had engaged with the club.

Mr Mummery said: ‘We are accustomed to working in the Premier League, so were delighted to enter into a relationship with Leeds United, a top-flight club with a rich heritage and an enormous fan base and with whom we are set to enjoy a beneficial association.’

Commitment to the Isle of Man

Climate change

‘Transitioning to net zero is a further demonstration of our commitment to the island and to the government’s climate change agenda,’ Mr Mummery said.
In 2020 Celton Manx became one of the island’s first commercial concerns to install a large-scale sustainable energy system at its Braddan headquarters, Celton House, where a roof-mounted 120-panel solar array is linked to three Tesla Powerwalls. At peak performance the array is capable of meeting the building’s entire energy requirements and recharging three Tesla Powerwalls.

Live dealer casino

Also in 2020, and in another first for the Isle of Man, Celton Manx created a television studio at Celton House to deliver a live dealer casino experience to a global audience, a project which has provided 50 new job opportunities.

The solar array and live dealer casino projects, which used totally local suppliers wherever possible, represent a capital investment of more than £500,000 by Celton Manx.

Mr Mummery said: ‘These projects not only demonstrate our long-term business development strategy and enduring commitment to the Isle of Man, but also contribute to projecting a progressive image of the island worldwide – a strong statement to those e-gaming companies looking for a quality jurisdiction to call their “home”.’